{"id":64593,"date":"2019-05-02T19:29:55","date_gmt":"2019-05-03T02:29:55","guid":{"rendered":"https:\/\/www.bruceclay.com\/?page_id=64593"},"modified":"2025-03-07T13:32:58","modified_gmt":"2025-03-07T21:32:58","slug":"bruceclayauthors","status":"publish","type":"page","link":"https:\/\/www.bruceclay.com\/newsletter\/bruceclayauthors\/","title":{"rendered":"Bruce Clay Authors"},"content":{"rendered":"<h3>Bruce Clay<\/h3>\n<p>President<br \/>\nBruce Clay Inc.<\/p>\n<p>Bruce Clay is founder and president of Bruce Clay Inc., a global search marketing optimization firm providing search engine optimization, pay per click, social media marketing, content development, and SEO tools and training.<\/p>\n<p>As an industry thought leader, Bruce is an accomplished speaker, author and educator. Bruce co-authored the book &#8220;Content Marketing Strategies for Professionals&#8221; and the acclaimed \u201cSearch Engine Optimization All-\u200bIn-One \u200bFor Dummies\u201d \u2014 more than 700 pages of hands-on SEO guidance, now in its fourth edition, published by Wiley.<\/p>\n<p><strong>Featured Content<\/strong><\/p>\n<ul>\n<li>Articles by <a target=\"_blank\" href=\"https:\/\/www.bruceclay.com\/blog\/author\/bclay\/\" rel=\"noopener\">Bruce Clay<\/a><\/li>\n<li>Find out more about his books: <a href=\"https:\/\/www.bruceclay.com\/content\/content-marketing-book\/\">Content Marketing Strategies for Professionals<\/a> and <a href=\"https:\/\/www.bruceclay.com\/seo\/seofordummies\/\">SEO All-\u200bIn-One \u200bFor Dummies<\/a><\/li>\n<\/ul>\n<p><a name=\"Paula-Allen\"><\/a><\/p>\n<h3>Paula Allen<\/h3>\n<p>Manager, Content Marketing and Documentation<br \/>\nBruce Clay Inc.<\/p>\n<p>Paula Allen served as senior technical writer for Bruce Clay Inc. for many years \u200buntil, in 2018, Bruce asked her to manage content marketing and user documentation. \u200bPaula has a wealth of experience creating user, marketing and technical documentation for SaaS companies\u200b. She has been involved with the search marketing industry since joining BCI in 2008.<\/p>\n<p>An English teacher at heart, Paula enjoys working at a place where grammar is frequently discussed and in an industry where there\u2019s always more to learn. You can contact Paula Allen on Twitter <a href=\"https:\/\/twitter.com\/paulaspeak\" target=\"_blank\" rel=\"noopener\">@paulaspeak<\/a> or see her on <a href=\"https:\/\/www.linkedin.com\/in\/paula-allen-0ab8733\/\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a>.<\/p>\n<p><strong>Featured Content: <\/strong>Articles by <a href=\"https:\/\/www.bruceclay.com\/blog\/author\/paula-allen\/\" target=\"_blank\" rel=\"noopener\">Paula Allen<\/a><\/p>\n<p><a name=\"SiddharthLal\"><\/a><\/p>\n<h3>Siddharth Lal<\/h3>\n<p>Managing Director<br \/>\nBruce Clay India<\/p>\n<p>Born and raised in New Delhi, India, Siddharth later moved to Australia where he graduated with distinction from the University of Western Sydney with a degree in marketing followed by an MBA specializing in e-commerce from the University of Technology, Sydney. An entrepreneur, Siddharth launched his own company after years of working as a top sales partner for a leading Telco in Australia. With his digital marketing knowledge and skills, Siddharth led his company to cross the $1 million mark in online sales in a short span of time.<\/p>\n<p>As a big believer in &#8220;Online India,&#8221; Siddharth spearheaded Bruce Clay India in 2009. Siddharth is a certified Google Advertising Professional (GAP) and a guest lecturer at the National Institute of Advertising, India.<\/p>\n<p><strong>Featured Content<\/strong>:<\/p>\n<ul>\n<li><a target=\"_blank\" href=\"https:\/\/www.bruceclay.com\/newsletter\/volume97\/mobile-design-optimization\/\" rel=\"noopener\">Mobile Website Design Optimization Rules of Thumb<\/a><\/li>\n<li><a href=\"https:\/\/www.bruceclay.com\/blog\/india-seo-trends-2017\/\">7 Search Marketing Trends for 2017 from Bruce Clay&#8217;s SEO Master Class in India<\/a><\/li>\n<\/ul>\n<p><a name=\"aaronlanderkin\"><\/a><\/p>\n<h3>Aaron Landerkin<\/h3>\n<p>Director of Software Development<br \/>\nBruce Clay Inc.<\/p>\n<p>Aaron had more than three years of experience as a senior SEO analyst before transitioning into IT and development. Aaron holds a B.S. in computer science and a B.S. in computational mathematics. He worked as a freelance programmer before joining Bruce Clay in 2003. His experience with programming, HTML development, servers and search engine optimization makes him a &#8220;jack of all trades&#8221; for our SEO company. His work can be found in several chapters of the book <a href=\"https:\/\/www.bruceclay.com\/seo\/seofordummies\/\" target=\"_blank\" rel=\"noopener\">Search Engine Optimization All-in-One for Dummies<\/a>.<\/p>\n<p><strong>Featured Content<\/strong>: <a target=\"_blank\" href=\"https:\/\/www.bruceclay.com\/seo\/advanced\/usingredirects\/\" rel=\"noopener\">Sorting Out Redirects<\/a><\/p>\n<p><a name=\"maryannrobbins\"><\/a><\/p>\n<h3>Maryann Robbins<\/h3>\n<p>Senior SEO Analyst<br \/>\nBruce Clay Inc.<\/p>\n<p>Maryann Robbins is a senior SEO analyst at Bruce Clay Inc. and has been with the company since March 2003. She holds a B.S. in Aeronautical &amp; Astronautical Engineering (she&#8217;s a rocket scientist) from The Ohio State University and MS in Information Technology from AIU. Prior to joining the Bruce Clay team, she worked in website development. In her spare time, she is a martial artist and holds a black belt in Shorinjiryu Karate. Maryann helped in the creation of <a href=\"https:\/\/www.bruceclay.com\/seo\/seofordummies\/\">Search Engine Optimization All-in-One for Dummies.<\/a><\/p>\n<p><a name=\"miketerry\"><\/a><\/p>\n<h3>Mike Terry<\/h3>\n<p>Senior Software Development Engineer<br \/>\nBruce Clay Inc.<\/p>\n<p>Michael Terry is a senior software developer at Bruce Clay Inc. Before joining the company, Michael was a contract programmer. His proudest achievement is serving as a technical reviewer and content contributor for O&#8217;Reilly&#8217;s AppleScript: The Definitive Guide, an obscure Mac systems scripting language. Interestingly, his 17th proudest achievement is making it to the district spelling bee when he was in the 4th grade. Being very small and cute for his age, he was a real crowd-pleaser. He likes kittens.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bruce Clay President Bruce Clay Inc. Bruce Clay is founder and president of Bruce Clay Inc., a global search marketing optimization firm providing search engine optimization, pay per click, social media marketing, content development, and SEO tools and training. As an industry thought leader, Bruce is an accomplished speaker, author and educator. Bruce co-authored the [&hellip;]<\/p>\n","protected":false},"author":101022,"featured_media":0,"parent":64072,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"tags":[],"class_list":["post-64593","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<title>Bruce Clay Authors - Bruce Clay, Inc.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bruceclay.com\/newsletter\/bruceclayauthors\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bruce Clay Authors - Bruce Clay, Inc.\" \/>\n<meta property=\"og:description\" content=\"Bruce Clay President Bruce Clay Inc. 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